{"id":5767,"date":"2024-09-05T06:12:42","date_gmt":"2024-09-05T06:12:42","guid":{"rendered":"https:\/\/mood.admaxstage.com\/?page_id=5767"},"modified":"2026-03-25T08:46:06","modified_gmt":"2026-03-25T08:46:06","slug":"lotus-oslo","status":"publish","type":"page","link":"https:\/\/moodnordic.se\/en\/lotus-oslo\/","title":{"rendered":"Lotus Oslo - Audiovisual solutions for the automotive industry"},"content":{"rendered":"<h1>LOTUS OSLO<br \/><span style=\"color: #ddd;\">CASE STUDY<\/span><\/p>\n<div id=\"gtx-anchor\" style=\"position: absolute; visibility: hidden; left: 20.2734px; top: 36px; width: 66px; height: 18px;\"><\/div>\n<div class=\"jfk-bubble gtx-bubble\" role=\"alertdialog\" aria-describedby=\"bubble-2\" style=\"visibility: visible; left: 38px; top: 64px; opacity: 1;\">\n<div class=\"jfk-bubble-content-id\" id=\"bubble-2\">\n<div id=\"gtx-host\" style=\"min-width: 200px; max-width: 400px;\"><\/div>\n<\/div>\n<div class=\"jfk-bubble-closebtn-id jfk-bubble-closebtn\" aria-label=\"Close\" role=\"button\" tabindex=\"0\"><\/div>\n<div class=\"jfk-bubble-arrow-id jfk-bubble-arrow jfk-bubble-arrowup\" style=\"left: 43.2734px;\">\n<div class=\"jfk-bubble-arrowimplbefore\"><\/div>\n<div class=\"jfk-bubble-arrowimplafter\"><\/div>\n<\/div>\n<\/div>\n<\/h1>\n<div>\n<div style=\"width: 20%; height: 10px; background: #cd102f; float: left; clear: both;\"><\/div>\n<\/div>\n<div>\n<p>Lotus, a British car manufacturer with a long history of innovation and high-performance sports cars since 1948, is renowned for its world-class engineering and design.<\/p>\n<p><b>To elevate its showrooms in select European cities, Lotus partnered with Mood to create immersive brand experiences. These centers use cutting-edge audiovisual concepts that reflect Lotus craftsmanship and invite customers to explore the brand's heritage in an engaging and dynamic environment.<\/b><\/p>\n<p>Mood Nordic delivered this experience at the highest level for the showroom in Oslo, Norway.<\/p>\n<\/div>\n<p><p>\n        <a href=\"#contact\">CONTACT US<\/a>\n    <\/p>\n<\/p>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/Lotus-logo-7E5B29D0CE-seeklogo.com_.png\" alt=\"\"><\/p>\n<h2>OM <span class=\"moodred\">LOTUS OSLO<\/span><\/h2>\n<div>\n<p>Lotus, a legendary British car manufacturer founded in 1948, is known for its lightweight, high-performance sports cars and innovative engineering. Over the decades, Lotus has built a reputation for creating vehicles that excel both on the road and on the race track - with precision handling and elegant design<strong>. <span>Lotus Oslo, as part of the exclusive brand center launch in Europe, captures this spirit by offering an immersive showroom experience. With state-of-the-art audiovisual solutions, the showroom invites visitors to explore Lotus' rich heritage, craftsmanship and cutting-edge technologies that define the brand.<\/span><\/strong><\/p>\n<\/div>\n<h2>\n<h2>OUR <span style=\"color: #e3000b;\">CHALLENGE<\/span><\/h2>\n<\/h2>\n<div>\n<p>Mood Nordic was commissioned to transform the Lotus showroom in Oslo into a state-of-the-art brand experience center. The main challenge was to create an immersive and engaging environment that not only showcased Lotus vehicles, but also conveyed the brand's innovative and luxurious identity in depth.<\/p>\n<p>The existing showroom was functional but lacked the dynamic elements required to highlight the sophistication and performance of Lotus vehicles. The goal was to redesign the space to offer an interactive and memorable experience that captivates visitors and reflects Lotus' commitment to world-class quality.<\/p>\n<\/div>\n<h2>\n<h2>OUR <span style=\"color: #e3000b;\">APPROACH<\/span><\/h2>\n<\/h2>\n<div>\n<p>To meet these challenges, Mood Nordic implemented a multi-pronged approach that combined advanced technology with creative design. Our approach focused on three main areas: <b>creating immersive content, designing engaging physical environments and integrating the latest technologies.<\/b><\/p>\n<\/div>\n<div>\n<p><strong>Immersive Content Creation:<\/strong><\/p>\n<ul>\n<li>Hero Wall: We designed a prominent LED wall and ceiling installation that starts the customer journey right outside the showroom. It displays engaging content that highlights Lotus flagship models and draws visitors into the experience center.<\/li>\n<li>Entrance projection: A static projection of the Lotus logo on the floor welcomes visitors and instantly deepens the sense of the brand upon entry.<\/li>\n<li>Wayfinder: A UHD portrait screen with looped content welcomes customers and guides them through the experience center.<\/li>\n<\/ul>\n<p><strong>Innovative Physical Design:<\/strong><\/p>\n<ul>\n<li>Screen arrays: We integrated three-dimensional LED walls and large screens to create an intimate driving experience and give more visitors the opportunity for extended viewing in the showroom.<\/li>\n<li>Silent Sales Person: At each car, a 24-inch display presents detailed information about the model, increasing customer engagement without disturbing the environment.<\/li>\n<li>Bar wall: A display array shows future models and relevant content, keeping visitors informed and engaged about upcoming launches.<\/li>\n<\/ul>\n<p><strong>Interactive Technology:<\/strong><\/p>\n<ul>\n<li>Configurator computers: Interactive displays allow customers to configure their dream Lotus car, creating a personalized and engaging experience.<\/li>\n<li>Partner Screen: Activates when an RC model is lifted, showing the story and journey of the selected car model.<\/li>\n<li>Future Ready: An interactive touchscreen gives a taste of Lotus' future innovations and engages customers with upcoming news.<\/li>\n<li>Configurator Wall: A 110-inch LCD screen connected to the Car Configurator PC offers a dynamic, personalized experience for detailed car configuration.<\/li>\n<li>Configuration display: A 43-inch touchscreen built into the table allows customers or staff to configure cars in real time.<\/li>\n<li>Definition Wall: Three portrait screens powered by the Car Configurator display detailed information about the materials and craftsmanship of Lotus vehicles.<\/li>\n<\/ul>\n<p><strong>Audio experience:<\/strong> A balanced and clear sound of background music is experienced throughout the store thanks to strategically placed speakers, creating a dynamic sound environment that complements the visual elements.<\/p>\n<p><strong>Fragrance experience:<\/strong><span> To complete the sensory experience, a unique fragrance has been introduced in the showroom, creating a luxurious and sophisticated atmosphere that evokes emotional connection from the very first step in.<\/span><\/p>\n<\/div>\n<ul>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1057.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1061.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_0994.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1056.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1054.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1052.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1050.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1049.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1048.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1047.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1046.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1044-2.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1043.jpeg\" alt=\"\"><\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/IMG_1065.jpeg\" alt=\"\"><\/p>\n<\/li>\n<\/ul>\n<h2>\n<h2><span style=\"color: #e3000b;\">THE OUTCOME<\/span><\/h2>\n<\/h2>\n<div>\n<p>The transformation of the Lotus showroom in Oslo has produced outstanding results. <b>The immersive and interactive elements have significantly increased customer engagement and time spent at the point of sale.<\/b>\u00a0Visitors are more engaged and feel a stronger connection to the Lotus brand thanks to the innovative displays and personalized content.<\/p>\n<p>The showroom's new design has further strengthened Lotus' position as a leader in innovation and luxury. The integration of advanced technology and engaging design has enhanced the brand's presence and appeal. Both customers and Lotus representatives have given very positive feedback about the new showroom. The engaging features and interactive elements receive high marks for creating a memorable and powerful brand experience.<\/p>\n<p>The Brand Experience Center project for Lotus Oslo demonstrates Mood Nordic's expertise in creating sophisticated, immersive environments that increase customer engagement and strengthen brand identity. We are proud to partner with Lotus to realize this vision and look forward to future projects that continue to push the boundaries of customer experience.<\/p>\n<p>Visit Lotus in Oslo at\u00a0<a href=\"https:\/\/www.google.com\/maps\/place\/\/data=!4m2!3m1!1s0x46416f1ab564b029:0x875f4c56dfbedf32?sa=X&amp;ved=1t:8290&amp;ictx=111\" data-url=\"\/maps\/place\/\/data=!4m2!3m1!1s0x46416f1ab564b029:0x875f4c56dfbedf32?sa=X&amp;ved=2ahUKEwjJ_ITtrKuIAxVWFBAIHfMnDkgQ4kB6BAgHEAA\" ping=\"\/url?sa=t&amp;source=web&amp;rct=j&amp;opi=89978449&amp;url=\/maps\/place\/\/data%3D!4m2!3m1!1s0x46416f1ab564b029:0x875f4c56dfbedf32%3Fsa%3DX%26ved%3D1t:8290%26ictx%3D111&amp;ved=2ahUKEwjJ_ITtrKuIAxVWFBAIHfMnDkgQ4kB6BAglEAM\" tabindex=\"0\" target=\"_blank\" rel=\"noopener\">Nedre Slottsgate 23<\/a>\u00a0and experience it for yourself!\u00a0<\/p>\n<p>Read more about the Lotus lifestyle at <a href=\"http:\/\/lotuscars.com\" target=\"_blank\" rel=\"noopener\">lotuscars.com<\/a><\/p>\n<\/div>\n<h2>CONTACT US<\/h2>\n<div>\n<div class=\"et_pb_module et_pb_text et_pb_text_9  et_pb_text_align_center et_pb_bg_layout_dark\">\n<div class=\"et_pb_text_inner\">\n<p class=\"intro\">Enhance your showroom experience with Mood Nordic solutions.<\/p>\n<\/div>\n<\/div>\n<div class=\"et_pb_module et_pb_code et_pb_code_1\">\n<div class=\"et_pb_code_inner\">\n<form id=\"mktoForm_1462\" __bizdiag=\"196355617\" __biza=\"WJ__\" novalidate=\"novalidate\" class=\"mktoForm mktoHasWidth mktoLayoutLeft\" action=\"\">\n<div class=\"mktoFormRow\">\n<div class=\"mktoFieldDescriptor mktoFormCol\">\n<div class=\"mktoOffset\"><\/div>\n<div class=\"mktoFieldWrap mktoRequiredField\"><\/div>\n<\/div>\n<\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f289-o1\" lang=\"sv-SE\" dir=\"ltr\" data-wpcf7-id=\"289\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/5767#wpcf7-f289-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Kontaktformul\u00e4r\" novalidate=\"novalidate\" data-status=\"init\" data-trp-original-action=\"\/en\/wp-json\/wp\/v2\/pages\/5767#wpcf7-f289-o1\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"289\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.0.6\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"sv_SE\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f289-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/div>\n<div class=\"uk-margin\">\n\t<div class=\"uk-grid-small uk-child-width-1-2@s\" uk-grid>\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-first-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required uk-input\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"First name\" value=\"\" type=\"text\" name=\"your-first-name\" \/><\/span>\n\t\t<\/p>\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-last-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required uk-input\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Surname\" value=\"\" type=\"text\" name=\"your-last-name\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"uk-margin\">\n\t<div class=\"uk-grid-small uk-child-width-1-2@s\" uk-grid>\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email uk-input\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"E-mail address\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n\t\t<\/p>\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-phone\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-text wpcf7-validates-as-tel uk-input\" aria-invalid=\"false\" placeholder=\"Tel\" value=\"\" type=\"tel\" name=\"your-phone\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"uk-margin\">\n\t<div class=\"uk-grid-small uk-child-width-1-2@s\" uk-grid>\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text uk-input\" aria-invalid=\"false\" placeholder=\"Company\" value=\"\" type=\"text\" name=\"your-company\" \/><\/span>\n\t\t<\/p>\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-postal-code\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text uk-input\" aria-invalid=\"false\" placeholder=\"Postal code\" value=\"\" type=\"text\" name=\"your-postal-code\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"uk-margin\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"3\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea uk-textarea\" aria-invalid=\"false\" placeholder=\"Your message\" name=\"your-message\"><\/textarea><\/span>\n\t<\/p>\n<\/div>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"page-url\" \/>\n<div class=\"uk-margin uk-text-center\">\n\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner uk-button uk-button-primary\" type=\"submit\" value=\"SEND FORM\" \/>\n\t<\/p>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n<\/div>\n<\/div>\n<p><!--more--><br \/>\n<!-- {\"type\":\"layout\",\"children\":[{\"type\":\"section\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/lotus-bar-with-shade.jpg\",\"image_position\":\"center-center\",\"image_size\":\"cover\",\"media_background\":\"#878787\",\"style\":\"default\",\"text_color\":\"light\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"headline\",\"props\":{\"class\":\"new-hero-text\",\"content\":\"LOTUS OSLO<br \\\/><span style=\\\"color: #ddd;\\\">FALLSTUDIE<\\\/span>\\n\n\n<div id=\\\"gtx-anchor\\\" style=\\\"position: absolute; visibility: hidden; left: 20.2734px; top: 36px; width: 66px; height: 18px;\\\"><\\\/div>\\n\n\n<div class=\\\"jfk-bubble gtx-bubble\\\" role=\\\"alertdialog\\\" aria-describedby=\\\"bubble-2\\\" style=\\\"visibility: visible; left: 38px; top: 64px; opacity: 1;\\\">\\n\n\n<div class=\\\"jfk-bubble-content-id\\\" id=\\\"bubble-2\\\">\\n\n\n<div id=\\\"gtx-host\\\" style=\\\"min-width: 200px; max-width: 400px;\\\"><\\\/div>\\n<\\\/div>\\n\n\n<div class=\\\"jfk-bubble-closebtn-id jfk-bubble-closebtn\\\" aria-label=\\\"Close\\\" role=\\\"button\\\" tabindex=\\\"0\\\"><\\\/div>\\n\n\n<div class=\\\"jfk-bubble-arrow-id jfk-bubble-arrow jfk-bubble-arrowup\\\" style=\\\"left: 43.2734px;\\\">\\n\n\n<div class=\\\"jfk-bubble-arrowimplbefore\\\"><\\\/div>\\n\n\n<div class=\\\"jfk-bubble-arrowimplafter\\\"><\\\/div>\\n<\\\/div>\\n<\\\/div>\",\"margin\":\"small\",\"margin_remove_bottom\":false,\"title_element\":\"h1\"}},{\"type\":\"html\",\"props\":{\"content\":\"\n\n<div style=\\\"width: 20%; height: 10px; background: #cd102f; float: left; clear: both;\\\"><\\\/div>\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"vertical_align\":\"middle\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"text\",\"props\":{\"class\":\"intro2 uk-text-white\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Lotus, en brittisk biltillverkare med en l\\u00e5ng historia av innovation och h\\u00f6gpresterande sportbilar sedan 1948, \\u00e4r k\\u00e4nd f\\u00f6r sin ingenj\\u00f6rskonst och design i v\\u00e4rldsklass.<\\\/p>\\n\n\n<p><b>F\\u00f6r att lyfta sina showroom i utvalda europeiska st\\u00e4der samarbetade Lotus med Mood f\\u00f6r att skapa uppslukande varum\\u00e4rkesupplevelser. Dessa center anv\\u00e4nder banbrytande audiovisuella koncept som speglar Lotus hantverk och bjuder in kunder att utforska varum\\u00e4rkets arv i en engagerande och dynamisk milj\\u00f6.<\\\/b><\\\/p>\\n\n\n<p>Mood Nordic levererade denna upplevelse p\\u00e5 h\\u00f6gsta niv\\u00e5 f\\u00f6r showroomet i Oslo, Norge.<\\\/p>\",\"margin\":\"default\"}},{\"type\":\"button\",\"props\":{\"grid_column_gap\":\"small\",\"grid_row_gap\":\"small\",\"margin\":\"medium\"},\"children\":[{\"type\":\"button_item\",\"props\":{\"button_style\":\"default\",\"content\":\"KONTAKTA OSS\",\"dialog_layout\":\"modal\",\"dialog_offcanvas_flip\":true,\"icon_align\":\"left\",\"link\":\"#contact\"}}]}]}],\"props\":{\"layout\":\"1-2,1-2\"}}],\"name\":\"Lotus HERO\"},{\"type\":\"section\",\"props\":{\"image_position\":\"center-center\",\"style\":\"default\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"props\":{\"column_gap\":\"large\",\"layout\":\"1-2,1-2\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"image\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/Lotus-logo-7E5B29D0CE-seeklogo.com_.png\",\"image_svg_color\":\"emphasis\",\"margin\":\"default\"}},{\"type\":\"headline\",\"props\":{\"content\":\"OM <span class=\\\"moodred\\\">LOTUS OSLO<\\\/span>\",\"title_element\":\"h2\"}},{\"type\":\"text\",\"props\":{\"class\":\"intro\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Lotus, en legendarisk brittisk biltillverkare grundad 1948, \\u00e4r k\\u00e4nd f\\u00f6r sina l\\u00e4tta, h\\u00f6gpresterande sportbilar och sin innovativa ingenj\\u00f6rskonst. Under \\u00e5rtionden har Lotus byggt upp ett rykte om att skapa fordon som utm\\u00e4rker sig b\\u00e5de p\\u00e5 v\\u00e4gen och p\\u00e5 t\\u00e4vlingsbanan \\u2013 med precision i k\\u00f6regenskaper och elegant design<strong>. <span>Lotus Oslo, som en del av den exklusiva lanseringen av varum\\u00e4rkescenter i Europa, f\\u00e5ngar denna anda genom att erbjuda en uppslukande showroom-upplevelse. Med toppmoderna audiovisuella l\\u00f6sningar bjuder showroomet in bes\\u00f6kare att utforska Lotus rika arv, hantverk och banbrytande teknik som definierar varum\\u00e4rket.<\\\/span><\\\/strong><\\\/p>\",\"margin\":\"default\"}},{\"type\":\"headline\",\"props\":{\"content\":\"\n\n<h2>V\\u00c5R <span style=\\\"color: #e3000b;\\\">UTMANING<\\\/span><\\\/h2>\",\"title_element\":\"h2\"}},{\"type\":\"text\",\"props\":{\"class\":\"intro\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Mood Nordic fick i uppdrag att f\\u00f6rvandla Lotus showroom i Oslo till ett toppmodernt \\u201cbrand experience center\\u201d. Den fr\\u00e4msta utmaningen var att skapa en uppslukande och engagerande milj\\u00f6 som inte bara visade upp Lotus fordon, utan \\u00e4ven f\\u00f6rmedlade varum\\u00e4rkets innovativa och lyxiga identitet p\\u00e5 djupet.<\\\/p>\\n\n\n<p>Det befintliga showroomet var funktionellt men saknade de dynamiska inslagen som kr\\u00e4vs f\\u00f6r att lyfta fram Lotus fordonens sofistikering och prestanda. M\\u00e5let var att omforma lokalen f\\u00f6r att erbjuda en interaktiv och minnesv\\u00e4rd upplevelse som f\\u00e4ngslar bes\\u00f6kare och speglar Lotus engagemang f\\u00f6r kvalitet i v\\u00e4rldsklass.<\\\/p>\",\"margin\":\"default\"}},{\"type\":\"headline\",\"props\":{\"content\":\"\n\n<h2>V\\u00c5RT <span style=\\\"color: #e3000b;\\\">TILLV\\u00c4GAG\\u00c5NGSS\\u00c4TT<\\\/span><\\\/h2>\",\"title_element\":\"h2\"}},{\"type\":\"text\",\"props\":{\"class\":\"intro\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>F\\u00f6r att m\\u00f6ta dessa utmaningar implementerade Mood Nordic en m\\u00e5ngsidig strategi som kombinerade avancerad teknik med kreativ design. V\\u00e5rt tillv\\u00e4gag\\u00e5ngss\\u00e4tt fokuserade p\\u00e5 tre huvudomr\\u00e5den: <b>att skapa uppslukande inneh\\u00e5ll, utforma engagerande fysiska milj\\u00f6er och integrera den senaste tekniken.<\\\/b><\\\/p>\",\"margin\":\"default\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"text\",\"props\":{\"class\":\"intro\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p><strong>Immersivt Inneh\\u00e5llsskapande:<\\\/strong><\\\/p>\\n\n\n<ul>\\n\n\n<li>Hero Wall: Vi designade en framtr\\u00e4dande LED-v\\u00e4gg och takinstallation som startar kundresan redan utanf\\u00f6r showroomet. H\\u00e4r visas engagerande inneh\\u00e5ll som lyfter fram Lotus flaggskeppsmodeller och lockar in bes\\u00f6kare till upplevelsecentret.<\\\/li>\\n\n\n<li>Entr\\u00e9projektion: En statisk projektion av Lotus-logotypen p\\u00e5 golvet v\\u00e4lkomnar bes\\u00f6kare och f\\u00f6rdjupar direkt k\\u00e4nslan av varum\\u00e4rket vid intr\\u00e4det.<\\\/li>\\n\n\n<li>Wayfinder: En UHD-portr\\u00e4ttsk\\u00e4rm med loopat inneh\\u00e5ll v\\u00e4lkomnar kunder och guidar dem genom upplevelsecentret.<\\\/li>\\n<\\\/ul>\\n\n\n<p><strong>Innovativ Fysisk Design:<\\\/strong><\\\/p>\\n\n\n<ul>\\n\n\n<li>Sk\\u00e4rmarrayer: Vi integrerade tredimensionella LED-v\\u00e4ggar och stora sk\\u00e4rmar f\\u00f6r att skapa en intim k\\u00f6rupplevelse och ge fler bes\\u00f6kare m\\u00f6jlighet till ut\\u00f6kad visning i showroomet.<\\\/li>\\n\n\n<li>Silent Sales Person: Vid varje bil finns en 24-tums display som presenterar detaljerad information om modellen, vilket \\u00f6kar kundengagemanget utan att st\\u00f6ra milj\\u00f6n.<\\\/li>\\n\n\n<li>Barv\\u00e4gg: En sk\\u00e4rmarray visar framtida modeller och relevant inneh\\u00e5ll, vilket h\\u00e5ller bes\\u00f6karna informerade och engagerade kring kommande lanseringar.<\\\/li>\\n<\\\/ul>\\n\n\n<p><strong>Interaktiv Teknik:<\\\/strong><\\\/p>\\n\n\n<ul>\\n\n\n<li>Konfigurator-datorer: Interaktiva displayer l\\u00e5ter kunder konfigurera sin dr\\u00f6mbil fr\\u00e5n Lotus, vilket skapar en personlig och engagerande upplevelse.<\\\/li>\\n\n\n<li>Partner Screen: Aktiveras n\\u00e4r en RC-modell lyfts upp och visar d\\u00e5 ber\\u00e4ttelsen och resan f\\u00f6r den valda bilmodellen.<\\\/li>\\n\n\n<li>Future Ready: En interaktiv peksk\\u00e4rm ger en f\\u00f6rsmak av Lotus framtida innovationer och engagerar kunder med kommande nyheter.<\\\/li>\\n\n\n<li>Konfiguratorv\\u00e4gg: En 110-tums LCD-sk\\u00e4rm kopplad till Car Configurator-PC:n erbjuder en dynamisk, personlig upplevelse f\\u00f6r detaljerad bilkonfiguration.<\\\/li>\\n\n\n<li>Konfigurationsdisplay: En 43-tums inbyggd peksk\\u00e4rm i bordet g\\u00f6r det m\\u00f6jligt f\\u00f6r kunder eller personal att konfigurera bilar i realtid.<\\\/li>\\n\n\n<li>Definition Wall: Tre portr\\u00e4ttsk\\u00e4rmar som drivs av Car Configurator visar detaljerad information om material och hantverk i Lotus fordon.<\\\/li>\\n<\\\/ul>\\n\n\n<p><strong>Ljudupplevelse:<\\\/strong> Ett balanserat och klart ljud av bakgrundsmusik upplevs i hela butiken tack vare strategiskt placerade h\\u00f6gtalare, vilket skapar en dynamisk ljudmilj\\u00f6 som kompletterar de visuella elementen.<\\\/p>\\n\n\n<p><strong>Doftupplevelse:<\\\/strong><span> F\\u00f6r att full\\u00e4nda den sensoriska upplevelsen har en unik doft introducerats i showroomet, vilket skapar en lyxig och sofistikerad atmosf\\u00e4r som v\\u00e4cker k\\u00e4nslom\\u00e4ssig koppling redan vid f\\u00f6rsta steget in.<\\\/span><\\\/p>\",\"margin\":\"default\"}}]}]},{\"type\":\"row\",\"props\":{\"row_gap\":\"large\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\"},\"children\":[{\"type\":\"slideshow\",\"props\":{\"link_style\":\"default\",\"link_text\":\"Read more\",\"margin\":\"default\",\"meta_align\":\"below-title\",\"meta_element\":\"div\",\"meta_style\":\"text-meta\",\"nav\":\"dotnav\",\"nav_align\":\"center\",\"nav_breakpoint\":\"s\",\"nav_position\":\"bottom-center\",\"nav_position_margin\":\"medium\",\"overlay_animation\":\"parallax\",\"overlay_position\":\"center-left\",\"show_content\":true,\"show_link\":true,\"show_meta\":true,\"show_thumbnail\":true,\"show_title\":true,\"slidenav\":\"default\",\"slidenav_breakpoint\":\"s\",\"slidenav_margin\":\"medium\",\"slidenav_outside_breakpoint\":\"xl\",\"slideshow_autoplay\":true,\"slideshow_autoplay_pause\":false,\"slideshow_min_height\":300,\"thumbnav_height\":\"75\",\"thumbnav_svg_color\":\"emphasis\",\"thumbnav_width\":\"100\",\"title_element\":\"h3\",\"title_hover_style\":\"reset\"},\"children\":[{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1057.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1061.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_0994.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1056.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1054.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1052.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1050.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1049.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1048.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1047.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1046.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1044-2.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1043.jpeg\"}},{\"type\":\"slideshow_item\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/IMG_1065.jpeg\"}}]}]}]}],\"name\":\"kuns\\u00e4ngen MIDDLE\"},{\"type\":\"section\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/LOTUS-BLACK-HERO-1.jpg\",\"image_position\":\"center-center\",\"image_size\":\"cover\",\"media_background\":\"#7C7C7C\",\"media_blend_mode\":\"multiply\",\"style\":\"default\",\"text_color\":\"light\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"style\":\"card-secondary\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"\n\n<h2><span style=\\\"color: #e3000b;\\\">RESULTATET<\\\/span><\\\/h2>\",\"text_align\":\"left\",\"text_align_breakpoint\":\"s\",\"text_align_fallback\":\"center\",\"title_color\":\"secondary\",\"title_element\":\"h2\"}},{\"type\":\"text\",\"props\":{\"class\":\"intro2 uk-text-bold\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>F\\u00f6rvandlingen av Lotus showroom i Oslo har gett enast\\u00e5ende resultat. <b>De immersiva och interaktiva inslagen har markant \\u00f6kat kundernas engagemang och tiden de tillbringar p\\u00e5 f\\u00f6rs\\u00e4ljningsytan.<\\\/b>\\u00a0Bes\\u00f6kare \\u00e4r mer engagerade och k\\u00e4nner en starkare koppling till Lotus varum\\u00e4rke tack vare de innovativa displayerna och det personliga inneh\\u00e5llet.<\\\/p>\\n\n\n<p>Showroomets nya design har ytterligare st\\u00e4rkt Lotus position som ledande inom innovation och lyx. Integrationen av avancerad teknik och engagerande design har lyft varum\\u00e4rkets n\\u00e4rvaro och attraktionskraft. B\\u00e5de kunder och Lotus representanter har gett mycket positiv feedback om det nya showroomet. De engagerande funktionerna och interaktiva elementen f\\u00e5r h\\u00f6ga betyg f\\u00f6r att skapa en minnesv\\u00e4rd och kraftfull varum\\u00e4rkesupplevelse.<\\\/p>\\n\n\n<p>Projektet \\u201cBrand Experience Center\\u201d f\\u00f6r Lotus Oslo visar Mood Nordics expertis inom att skapa sofistikerade, uppslukande milj\\u00f6er som \\u00f6kar kundengagemanget och st\\u00e4rker varum\\u00e4rkesidentiteten. Vi \\u00e4r stolta \\u00f6ver samarbetet med Lotus f\\u00f6r att f\\u00f6rverkliga denna vision och ser fram emot framtida projekt som forts\\u00e4tter att flytta gr\\u00e4nserna f\\u00f6r kundupplevelser.<\\\/p>\\n\n\n<p>Bes\\u00f6k Lotus i Oslo p\\u00e5\\u00a0<a href=\\\"https:\\\/\\\/www.google.com\\\/maps\\\/place\\\/\\\/data=!4m2!3m1!1s0x46416f1ab564b029:0x875f4c56dfbedf32?sa=X&amp;ved=1t:8290&amp;ictx=111\\\" data-url=\\\"\\\/maps\\\/place\\\/\\\/data=!4m2!3m1!1s0x46416f1ab564b029:0x875f4c56dfbedf32?sa=X&amp;ved=2ahUKEwjJ_ITtrKuIAxVWFBAIHfMnDkgQ4kB6BAgHEAA\\\" ping=\\\"\\\/url?sa=t&amp;source=web&amp;rct=j&amp;opi=89978449&amp;url=\\\/maps\\\/place\\\/\\\/data%3D!4m2!3m1!1s0x46416f1ab564b029:0x875f4c56dfbedf32%3Fsa%3DX%26ved%3D1t:8290%26ictx%3D111&amp;ved=2ahUKEwjJ_ITtrKuIAxVWFBAIHfMnDkgQ4kB6BAglEAM\\\" tabindex=\\\"0\\\">Nedre Slottsgate 23<\\\/a>\\u00a0och upplev det sj\\u00e4lv!\\u00a0<\\\/p>\\n\n\n<p>L\\u00e4s mer om Lotus livsstil p\\u00e5 <a href=\\\"http:\\\/\\\/lotuscars.com\\\">lotuscars.com<\\\/a><\\\/p>\",\"margin\":\"default\",\"text_align\":\"left\",\"text_align_breakpoint\":\"s\",\"text_align_fallback\":\"center\"}}]}]}],\"name\":\"Botica Results\"},{\"type\":\"section\",\"props\":{\"css\":\".el-section{\\n\\tbackground-color: #222222;\\n}\",\"id\":\"contact\",\"image_position\":\"center-center\",\"style\":\"secondary\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"KONTAKTA OSS\",\"text_align\":\"center\",\"title_element\":\"h2\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<div class=\\\"et_pb_module et_pb_text et_pb_text_9  et_pb_text_align_center et_pb_bg_layout_dark\\\">\\n\n\n<div class=\\\"et_pb_text_inner\\\">\\n\n\n<p class=\\\"intro\\\">F\\u00f6rh\\u00f6j din showroomupplevelse med hj\\u00e4lp av Mood Nordics l\\u00f6sningar.<\\\/p>\\n<\\\/div>\\n<\\\/div>\\n\n\n<div class=\\\"et_pb_module et_pb_code et_pb_code_1\\\">\\n\n\n<div class=\\\"et_pb_code_inner\\\">\n\n<form id=\\\"mktoForm_1462\\\" __bizdiag=\\\"196355617\\\" __biza=\\\"WJ__\\\" novalidate=\\\"novalidate\\\" class=\\\"mktoForm mktoHasWidth mktoLayoutLeft\\\">\\n\n\n<div class=\\\"mktoFormRow\\\">\\n\n\n<div class=\\\"mktoFieldDescriptor mktoFormCol\\\">\\n\n\n<div class=\\\"mktoOffset\\\"><\\\/div>\\n\n\n<div class=\\\"mktoFieldWrap mktoRequiredField\\\"><\\\/div>\\n<\\\/div>\\n<\\\/div>\\n<\\\/form><\\\/div>\\n<\\\/div>\",\"margin\":\"default\",\"text_align\":\"center\",\"text_style\":\"large\"}},{\"type\":\"text\",\"props\":{\"block_align\":\"center\",\"column_breakpoint\":\"m\",\"content\":\"[contact-form-7 id=\\\"4287613\\\" title=\\\"Kontaktformul\\u00e4r\\\"]\",\"css\":\".el-element .wpcf7-spinner{\\n\\tposition: absolute;\\n    margin-left: -30px;\\n    margin-top: 8px;\\n}\",\"margin\":\"default\",\"maxwidth\":\"2xlarge\"}}]}]}],\"name\":\"kungs\\u00e4ngen Contact Form\"}],\"version\":\"4.5.32\"} --><\/p>","protected":false},"excerpt":{"rendered":"<p>LOTUS OSLOFALLSTUDIE Lotus, en brittisk biltillverkare med en l\u00e5ng historia av innovation och h\u00f6gpresterande sportbilar sedan 1948, \u00e4r k\u00e4nd f\u00f6r sin ingenj\u00f6rskonst och design i v\u00e4rldsklass. F\u00f6r att lyfta sina showroom i utvalda europeiska st\u00e4der samarbetade Lotus med Mood f\u00f6r att skapa uppslukande varum\u00e4rkesupplevelser. Dessa center anv\u00e4nder banbrytande audiovisuella koncept som speglar Lotus hantverk och [&hellip;]<\/p>","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-5767","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/moodnordic.se\/en\/wp-json\/wp\/v2\/pages\/5767"}],"collection":[{"href":"https:\/\/moodnordic.se\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/moodnordic.se\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/moodnordic.se\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/moodnordic.se\/en\/wp-json\/wp\/v2\/comments?post=5767"}],"version-history":[{"count":39,"href":"https:\/\/moodnordic.se\/en\/wp-json\/wp\/v2\/pages\/5767\/revisions"}],"predecessor-version":[{"id":8642,"href":"https:\/\/moodnordic.se\/en\/wp-json\/wp\/v2\/pages\/5767\/revisions\/8642"}],"wp:attachment":[{"href":"https:\/\/moodnordic.se\/en\/wp-json\/wp\/v2\/media?parent=5767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}